Disney <3 Blu-ray

For about the last two weeks I’ve been trying to find a copy of “Invincible” on DVD at a local movie rental locale. That’s an off the wall intro, but it’s what I could come up with. There were a couple of the normal previews, some interesting and others just, “eh”. Then I saw clip reel of Disney flicks that you’ll sometime catch of studios self-advertising and I started to notice the word “blue” appear consistently. It was then I realized it wasn’t a studio advertisement, but an announcement to the uninitiated of the next-gen disc format that Disney had chosen in Blu-ray.

Personally if I had to choose a format I really don’t know which one I’d go with. I’m a lot more interested in high-def now, having played the same 360 game at home on the old 32-inch and then on the high-def screen at Best Buy. It’s just amazing the picture clarity and brilliance of color you have with high-def, after all it is high definition. But at the same time having DVR and using a Netflix/Blockbuster service I think I’m more interested in IPTV than either of the high-def formats. It’s just cool that right now I can jump on my 360 and download a number of movies or TV shows. I do have to admit though, that I can watch the Transformers trailer in 720p over and over and never get tired of it. (I can’t say that isn’t a little of the kid in me screaming, “That’s so cool!”)

Yeah, that wasn’t much of a commitment either way, the ad just got me thinking. But I say if we have to have a new disc format, and I can’t say that it wouldn’t be nice, that we need to make a longer lasting, higher capacity disc. But for video let’s concentrate on DRM-free HD VOD aka “if I buy it, I own it” high-definition video/movies on demand. Sorry, but I couldn’t resist the acronym soup.